The global point of purchase packaging market is projected to reach $20.6 billion by 2028, at a CAGR of 5.9% during 2023-2028. The growth of point of purchase packaging market is driven by increasing demand for POP packaging in organized retail stores, growing demand from personal care and food & beverages sectors, and continuous expansion of e-commerce industry.
Some of the Key Questions answered in this exclusive report are:
Q.1 What are some of the
most promising, high-growth opportunities for the point of purchase packaging
market by material (glass, paper, plastic, metal, and others), product (pallet
display, endcap display, floor display, counter display, side kick display, and
others), application (food and beverage, personal care and cosmetics,
pharmaceutical, electronics, automotive, and others), end use industry
(supermarkets & hypermarkets, convenience stores, specialty stores, and
others), and region?
Q.2 Which segments will
grow at a faster pace and why?
Q.3 What are the
business risks and threats to the point of purchase packaging market?
Q.4 What are some
changing demands of customers in the point of purchase packaging market?
Q.5 What are the new
developments in the point of purchase packaging market? Which companies are
leading these developments?
Q.6 What strategic
initiatives are being implemented by key players for business growth?
Q.7 What are some of the
competitive products and processes in this point of purchase packaging area and
how big of a threat do they pose for loss of market share via product
substitution?
Q.8 What M&A
activity has occurred in the last 5 years in this point of purchase packaging
market?
Market Segmentation:
Based on material, the
point of purchase packaging market is segmented into glass, paper, plastic,
metal, and others. The paper segment accounted for the largest share of the
market in 2023 and is expected to register the highest CAGR during the forecast
period, due to the increasing government regulations, which prevent the usage
of non-biodegradable packaging along with significant government funding for
the development of sustainable packaging.
North America will
remain the largest region due to the existence of profound and widely
recognized retail chains, rapidly growing population, and continued growth in
the food and beverage and personal care industries in the region.
Key Players in the point
of purchase packaging market are DS Smith, Felbro, Georgia-Pacific, Marketing
Alliance, and Creative Displays Now.
The report helps stakeholders understand the
pulse of the market and provides them with information on key drivers,
restraints, challenges, and opportunities for market growth. It would also help
to understand the competitors better and gain more insights to improve their
position in the business.
About
Lucintel
Lucintel, the premier global
management consulting and market research firm, creates winning strategies for
growth. It offers market assessments, competitive analysis, opportunity
analysis, growth
consulting, M&A, and due diligence services to executives and
key decision-makers in a variety of industries.
Contact:
Roy Almaguer
Lucintel
Dallas, Texas, USA
Email: roy.almaguer@lucintel.com
Tel. 972.636.5056
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