The unsaturated
polyester resin industry is a mature market that is predominantly characterized
by established products, applications, and processes. The major players offer a
complete portfolio of resins, covering all the major chemistries and the
property and/or performance requirements for the wide range of application
markets and processing methods.
Polynt
and Ashland are the market leaders with diversified product portfolios, strong
geographical reach, and high strategic initiatives. Over the next five years, suppliers
will be focusing on growing end-user industries like transportation, pipe &
tank, and construction in emerging countries like India, China, and the Middle
East (particularly in the UAE and Saudi Arabia) where they are likely to capture
larger market share in the global UPR market.
Over
the last five years, suppliers have focused on new product developments which
are resins that are styrene free or have low styrene content. The suppliers
have grown organic and inorganic in the last five years. Polynt acquired CCP
composites and Reichhold to become the UPR market leader. Also, DSM Composite
Resins and CCV have formed a partnership to create a new company: Aliancys A.G.
The suppliers have also made partnerships, agreements, and contracts with
various distributers around the world.
The
companies producing UPR are exploring market opportunities with starkly
different strategies. Lucintel, a leading global management consulting and
market research firm, has analyzed the global UPR market and has come up with a
comprehensive research report, “Worldwide
Unsaturated Polyester Resin Competitive Analysis and Leadership Study 2016.” This report offers a full
competitive analysis from target markets to product mapping, from selling
strategies to production capabilities. This report has examined and profiled the
world’s leading UPR producers. Lucintel created profiles of each competitor
based on the following criteria:
Company overview
·
Company
Description and Business Segments
·
Corporation
Statistics
UPR business overview
·
UPR
Business Segments
·
Key
Differentiators and Strengths
Products and product positioning
·
UPR
Product Line Overview
·
Product
Positioning in Market Segments
Markets
and market positioning
·
Market
Positioning in the Global UPR business
·
Volume
Breakdown by Market Segments
·
Volume
Breakdown by Region
Production
·
Global
Manufacturing Operations
·
Production
Capacities
Innovation and market leadership
Marketing, sales and organizational
capabilities
·
Marketing
and Sales
·
Management
Commitment and Track Record
Financial
Strength
The
resulting research report represents the most comprehensive strategic and
tactical assessment of the UPR producers and competitive landscape available. In
terms of the total revenue generated by leading UPR producers, Polynt ranks
number one, followed by Ashland. AOC, New Solar Co. Ltd., and
Aliancys A. G. (DSM) all of which are included in the report.
The detailed analysis of each
company offers a critical view into key strategic areas, including:
·
UPR
producer target markets
·
Key
differentiators, strengths, competitors, and other insights
Designed
for the composites and non-composites industry professionals, financial
services firms, and users of UPR, Lucintel's “Worldwide Unsaturated Polyester
Resin Competitive Analysis and Leadership Study 2016” is the industry’s comprehensive
examination of the UPR producers’ competitive landscape.
Collected
from a series of primary vendor interviews and secondary sources, Lucintel also
provides its own scorecard for determining which of these companies is better
aligned with future market opportunities and which has the ability to gain
additional market share. Using its proprietary research methodology, Lucintel has
developed a comparative analysis tool, the ‘Lucintel Leadership Quadrant,’
which identifies leaders and challengers in the UPR market and rates each UPR
producer on two primary criteria as shown below:
1. Alignment with market opportunity
2. Ability to gain market share
Ability
to gain market share was analyzed using following parameters:
− Product portfolio
− Financial strength
− Asset position
− Execution skill
− Customer experience
Alignment
with market opportunity was analyzed using following parameters:
− Target growth markets
− New product development
− Corporate and functional strategy
− Presence within the industry
Lucintel offerings include Chemical
Market Research Reports, Chemical
Industry Analysis Report, Opportunity Screening
and Analysis, Strategic Growth
Consulting and Capital
Investment Analysis.
About
Lucintel
Lucintel,
the premier global management consulting and market research firm, creates
winning strategies for growth—whether you need to understand market dynamics,
identify new opportunities, or increase your profitability. It offers market
assessments, competitive analysis, opportunity analysis, growth consulting,
M&A and due diligence services to executives and key decision-makers in a
variety of industries. Over the last 15 years, Lucintel has served over 1,000
corporations in 70 countries. For further information, visit www.lucintel.com
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