Thresher Industries, Inc. has announced a restructuring and re-branding of the Company. Thresher's new business strategy is focused on shifting from its foundry business toward using its expertise in its proprietary ThermaLite Metal Matrix Composite aluminum technology to deliver prototyping solutions and Beta site development across multiple verticals worldwide.
Tom Flessner, President and CEO of Thresher, explained, "In the past, Thresher has operated as an aluminum foundry supplying conventional cast products and some metal matrix composites that are typically low-margin products. Our re-branding and restructuring positions us as a composite aluminum company and shifts our focus to the production of these specific MMC's that are designed specifically for the customers' needs and further assisting the customer in prototyping of these high-margin, niche products that they will then produce in high volumes elsewhere using our materials and paying Thresher a licensing fee."
"Developed over the past six months, our strategy focuses on licensing our fully developed ThermaLite technology. ThermaLite can reduce the weight the part weight by half, while retaining the high-quality, strength and product integrity that our customers have come to rely on. Based on not only on customers' feedback but on application analysis, we have identified the top five applications for ThermaLite metal matrix alloys. We have assigned sales representatives in each respective market to introduce ThermaLite to the potential key customers in those applications to establish potential new partnerships.
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